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What is Ecommerce?

An Ecommerce degree is a field of study focused on online transactions.  Electronic Commerce leverages a variety of important technologies such as: automated data collection software, mobile commerce, logistics & supply chain management, electronic funds transfers (EFT), internet marketing, mobile advertising, online transaction processing, inventory control systems, and systems applications.  A typical ecommerce website may engage in one or more of the following business practices:

  1. Online marketplace facilitating B2B, B2C, or C2C transactions
  2. Direct sales to consumers through online shopping portal
  3. Affiliate marketing programs
  4. Business to business selling, buying, and exchanging
  5. Platform for electronic data interchange (EDI)
  6. Data aggregation
  7. Information sharing and education
  8. Marketing and advertising to drive direct or indirect purchases
  9. Banking, currency, or financial exchange portal
  10. Communication platform: personal, informational, business, motivational

Degree Median Salary vs Adjacent Degree Types

Source: BLS, US Census, and IPEDS

2024 Best Ecommerce Degree

University of Pennsylvania ranked as number one that offers the best Electronic Commerce in all universities in the United States and Internationally on our website. Also, the university is a proud traditional institution that offers broad knowledge with social-minded action way back to its founder Benjamin Franklin. Where it all started, since then the university is very popular for its delicate education program lent to students. The top ranked ecommerce degree is intended to give the students a complemented primary concentration program that will provide them a broad knowledge about business activities run in the virtual world or internet. 

Acceptance Rate

7.66

Student to Faculty Ratio

6:1

Northwestern University is placed now as the second university that offers the best E-commerce degree on our website.  The program is open to major and minor programs where it focuses on provide the students the opportunities and strong education they need. Aside from that, the university’s program also guarantees that the students can acquire it with hands-on training. The E-commerce department at Northwestern University is one of the top ranked programs in the country in our study this year.   

Acceptance Rate

9.05

Student to Faculty Ratio

6:1

University of Virginia is designed to give its students advanced knowledge and practical training. The university believes that teaching with proper education the future leaders is the only thing that the world needs. Throughout the learning period, the students are given the opportunities they need to grow beautifully. The Electronic commerce degree program of the university placed third best economic degree in all universities in the United States. Hence, the fruitful success of it will guarantee the best future of the soon economist as they acquire the best education and training. 

Acceptance Rate

23.94

Student to Faculty Ratio

15:1

John Hopkins University ranked fourth in Best Electronic Commerce on our website. The university believed that teaching and guiding students research will lead them to success. For their E-commerce major program, the university offers the degree program in online studies which tackles how to outgrow business in Virtual Industry. The study is more on how mobile commerce, online transaction processing, and data collection software run smoothly while gaining tons of sales. 

Acceptance Rate

11.17

Student to Faculty Ratio

7:1

University of La Verne offers a distinctive education. That will challenge student’s capacity in creativity, communication skills, and values to serve the community with integrity. With all the love and support coming from the university. The students can outshine in the market industry. And now, the university’s Electronic Commerce degree program gained a spot on the list of Best E-commerce degree this year. In which the program will take 66 semester hours to complete. The degree is available in bachelor of science programs that highlights principles of marketing in Electronic Commerce with Economic theories,  business statistics and management principles. 

Acceptance Rate

54.82

Student to Faculty Ratio

14:1

Temple University has multiple creative ways to connect with the students. The perseverance rooted from the university gained and secured its place now as one of the best schools that offers a top-rated eCommerce degree. Further information about the program, it pursues a rigorous curriculum that sets all-time high based instruction in-depth education about how to grow business and sales in the virtual world. Another, it contains design, strategies, calculations, and excellent communication that students can experience and be beneficial once they are out and do it on their own. The knowledge they gain about the advanced business and economy will bring them to new heights. 

Acceptance Rate

60.04

Student to Faculty Ratio

14:1

University of Maryland has been contributing its best for the development of the economy. Since then, the university has been providing quality education in Maryland and also internationally. Through entrepreneurial initiative and as a dynamic public research university. The university’s E Commerce degree program placed exceptionally high on our list this year given the academic strength of the program.  The strong foundation of integrated teaching, service, and research activity makes the program stand-out. Another, the program actually designed to provide the students entry to the workforce which means all coursework and academic activities of the students prepares them to shine among the rest. 

Acceptance Rate

61.03

Student to Faculty Ratio

19:1

DePaul University is also considered to be one of the largest private catholic institutions in the United States. For now, they have approximately served 23,000 of students. And, the university is offering a variety of programs for undergraduate and graduate students in different areas of study. The E Commerce degree of the institution has the top 8 best E commerce programs in all universities on our website. To continue about the background of the program, it is actually designed to give the students a high value of education in E commerce in order to upgrade their learning about the program - which they are also offering it now, a Masters in Science degree. 

Acceptance Rate

68.22

Student to Faculty Ratio

15:1

Lewis University is an inspired Catholic - Lasalian heritage institution that offers a values-centered curriculum. Programs are designed to provide education based on the knowledge that appears in experience, interaction and truth. The dynamic coeducational comprehensible learning that is given by the institution.  As a result of this focus on quality academics, Lewis University place tops for their Ecommerce degree this academic year in our comprehensive study. In addition, the university is accredited by the Higher Learning Commission and offers also a variety of programs in different areas of study. 

Acceptance Rate

63.9

Student to Faculty Ratio

13:1

University of Scranton located at Scranton, Pennsylvania, United States is also a leading catholic and Jesuit university in the region. It offers a rigorous curriculum program. Which provides quality education with hands-on practical training and real-world experience. The eCommerce major offered by Scranton focus on growing a student’s intrapersonal skills, leadership skills, and communication that is really needed in the business industry.  As a result of the strong foundation of education, US has continued to shine with their degree in Electronic Commerce. It was placed as the 10th best Ecommerce degree program in 2021 in all universities in the United State on our website. 

Acceptance Rate

76.32

Student to Faculty Ratio

13:1

Trevecca Nazarene University is one of the leading catholic schools that offers a quality education and service training. For 118 years, the university has been the home of thousands of students. Faculty and university staff strived to prepare them to become better people in the future. TNU offer various degree programs for graduate and undergraduate students across an array of areas of study. The E Commerce degree of the university is 11th place on our website as one of the Best E Commerce degrees in all universities in the United States. 

Acceptance Rate

62.33

Student to Faculty Ratio

20:1

Winthrop University located at Rock Hill, United States founded in 1886 has been giving excellent and notable academic learning since then. Further, the university’s E-Commerce ranked 12th on our website as one of the Best E-commerce degrees this year.  The quality of education provided by the institution is specific and informative. Aside from that, the course program that offers in the university Bachelor of Science in Digital Information Design has four concentration program applying all related concepts such as graphic design, marketing, programming, mass communication and more For their Digital Commerce, the program is designed to provide wide understanding and techniques modified commercial transactions conducted electronically on the internet.

Acceptance Rate

68.78

Student to Faculty Ratio

14:1

Towson University is considered to be one of the nation’s proudest top 100 public universities. It offers various academic programs and training grounds for the next leaders of the world. Also, the university welcomes the new learning environment and diverse cultural education that the community needs now. As a result, the E-Commerce program they offered, placed in the top in our study as one of the best degree this year. The university strives to provide the best of both the digital and in-person worlds to its students. 

Acceptance Rate

76.31

Student to Faculty Ratio

17:1

Touro College is known for its designed program to not simply be a top-notch program. But also offers commendable training and opportunities to the students. It provides educational opportunities and careers paths to encourage talented students to pursue more. With that, the Ecommerce degree program of the university ranked high on our study as one of the best universities offering the course this year. The supportive environment leads to success of the students and reinforces a cycle of quality at the institution. 

Acceptance Rate

69.42

Student to Faculty Ratio

13:1

University of Missouri offers quality education in all programs. Including business and marketing studies. It is popularly known the education and training UM provides will help  grow each student’s capacity in intellectual skills, techniques, and communications skills about marketing. The degree in Electronic Commerce offered by the University of Missouri has been ranked as one of the top programs in the country in our study this year.  The degree programs at UM are intended to be both comprehensive and interdisciplinary to provide a well-rounded experience to all learners.  As a well-known public research university, the University of Missouri values the education of every student and believe that educating tomorrow’s leaders may help benefit society in a variety of ways.   

Acceptance Rate

80.73

Student to Faculty Ratio

17:1

DeSales University employs the best faculty members and staff to guide and support the students. As also the university inspires transformative learning through professional study and liberal arts. These could energize learners to seek more and be that well-competent to survive the market industry. The E Commerce degree program offered by DeSales University has landed the school on our top ranked degrees this academic year.  In addition to quality academics, the university strives to make college expenses affordable and provide scholarship resources for qualified students.

Acceptance Rate

78.82

Student to Faculty Ratio

14:1

Oklahoma Christian University creates dreams into reality. The university was founded in 1950 and offers a variety of quality academic programs across several learning domains for students of all interest.  It inspires students to reach the highest level of accomplishment and supports them.  In line to the program E Commerce, the university provides a master’s degree in business administration which has a course program in Ecommerce. The business school of the university put it in many ranking positions which also include it as one of the best  E Commerce programs in all universities on our website. The university provides scholarship programs to lessen the burden of the students financial problems. 

Acceptance Rate

66.55

Student to Faculty Ratio

13:1

Washington State University offers a variety of programs since it was founded in 1890.  The university has been the home of the great leaders in the world. The public land-grant research university sustains to provide quality education and training all the students could wish for. As one the most leading and oldest land-grant institution programs, WSU is ranked as one of the best programs for their robust E Commerce degree program.   The curriculum designed by WSU faculty helps to support and guide budding entrepreneurs through learning domains such as information technology, marketing strategy and collaborative relationships between Electronic commerce and business. 

Acceptance Rate

75.8

Student to Faculty Ratio

15:1

Madonna University located at Livonia, Michigan, United States is a private Catholic university that was established in 1937. The university has been providing various programs for undergraduate, graduate programs, associate degree programs and professional study. The university successfully develops an eco-friendly campus and sustains a manageable learning environment for all the students. Madonna University has been ranked on our list this year for growing one of the best E-Commerce degree programs in the country.  The program is designed to provide standard and in-depth knowledge and techniques about selling, marketing, and transaction using great communication skills in the virtual industry. 

Acceptance Rate

74.6

Student to Faculty Ratio

12:1

Bemidji University located in Minnesota and is a public university established in 1919. The university has been providing a higher education program to North-central Minnesota for both graduate and undergraduate students alike. BU’s unique strategy to deliver preparatory course, training, and academic curriculum the program it offers is often as comprehensive as it is excellent.  The eCommerce degree program is no exception, as the staff at Bemidji University curated coursework to support an ever-evolving online purchasing and shopping industry.   

Acceptance Rate

64.9

Student to Faculty Ratio

21:1

The Iona college location is just less than half an hour away from New York City. Iona’s offer 50 undergraduate programs and 40 graduate programs and hold national accreditation for their academic programs.  Iona offers one of the best degrees in E-commerce with courses supporting the burgeoning online universe. The program teaches the information systems of e-commerce strategy and electronic collaboration systems.  In addition to the technical courses, students will better understand marketing stratagem to support a variety of online business models.

Acceptance Rate

84.11

Student to Faculty Ratio

16:1

Western Michigan University is one of the Universities that are acknowledged by the Broncos to find a job they love in a field they choose. WMU is ranked high by our standards and those of other national media outlets.  Western Michigan University offers an E-commerce program for qualified students. The online learning environment aims to ensure students are equipped with knowledge about electronic commerce activities, industry data security standards, and data security. With the explosive growth in online commerce, the WMU program will continue to evolve with the industry as a whole.   

Acceptance Rate

79.86

Student to Faculty Ratio

16:1

Saint Mary’s University of Minnesota is a private, nonprofit University that only concerns the success of its students. Located in three campuses in Winona, Twin Cities and Rochester Campuses state of Minnesota. SMU offers over 120 high quality academic programs from data analytics to criminal justice.  Our study this year has revealed one of the best programs offered by SMU is the E-commerce course. This course explores current topics for business leaders to build competency through an examination of contemporary issues in the virtual world. Students can learn entrepreneurial strategies to gain an edge of the competition across both sales, marketing and business analysis. 

Acceptance Rate

91.99

Student to Faculty Ratio

18:1

University of Arkansas located at Little Rock, Arkansas is a public research university that was established in 1927. Since then, the university offers various programs in different areas of study across a wide range of academic pursuits. UALR offers degree programs for  undergraduate, graduate, and professional areas of study.  The school’s faculty members and staff consist of renowned instructors and mentors helping develop students in different learning domains.  Specifically, UALR have created a robust Bachelor of Science degree in Electronic Commerce. The program helps students to acute analyze, design, recognize and functionality of  online commerce using leading-edge tools and technology.   

Acceptance Rate

65.82

Student to Faculty Ratio

12:1

Eastern Michigan University located at Ypsilanti, Michigan is a public research university that was established in 1849. The university is accredited by the Higher Learning Commission and governed by eight-members of the board of regents that was appointed by the governor of Michigan. Currently, the university placed the school as one of the top ranked programs offering a degree E-Commerce in our study this year.  The program is designed to sharpen the knowledge and entrepreneurial skills of the students along with a basic understanding in information technology, data security, and marketing to be utilized on the ever-evolving online space.   

Acceptance Rate

74.06

Student to Faculty Ratio

14:1

Best ECommerce Strategy?

Given the e commerce definition above, practitioners will need to have a range of skills in an ever-changing, exhilarating field. E commerce business managers and analysts will need to harness technology to effectively communicate an idea or concept. Capitalizing on electronic commerce trends can be performed in-house or by hiring an ecommerce agency. Hiring an agency to perform ecommerce solutions such as marketing, fulfillment, and analytics is not uncommon.

Alternatively, an e commerce strategy is to hire all necessary functions. Team members will need to have knowledge and expertise in a variety of areas of business and technology that include software acumen, systems integration, SAAS, computer hardware, graphic design, computer programming, fashion design manager, supply chain management, information security, marketing, project management, and administration.

Top Degrees in Ecommerce

More and more accredited colleges and universities are providing a business degree program in ecommerce than ever before. The demand for degree programs online from students has been overwhelming. Meanwhile, the demand from employers has also swelled which has prompted colleges of all sizes to add quality, accredited programs to keep pace. Ecommerce degrees span from associate degrees to graduate degrees from colleges, universities, trade schools, technical institutes, and community colleges. Online degree programs practically double the learning opportunities and degrees available.

With the myriad options available to choose from, where do you start your career in ecommerce? We have simplified the process for prospective college students around the country. Below you will find a list of degree programs and a summary of each program. You can simply determine which degree is best for you and request information from the schools found on this comprehensive resource page. Get matched today with the best ecommerce college for you.

Online Ecommerce Associate Degree

An associate degree in electronic commerce will typically be found in a schools course catalog as an Associate of Arts (AA). Accredited colleges and universities offer classroom-based degrees and online degrees in ecommerce. Both tracks will take approximately 2-years to complete and earn your AA. The structure of a typical program includes a blend of liberal arts classes with core courses. By providing a combination of general education and core curriculum, students develop integrative thinking skills and a holistic view of the world around them.

Electronic commerce core curriculum for the associate degree bachelor span will help students to understand the many moving parts involved in ecommerce. A variety of classes will be offered to integrate business principles with technology requirements in an ever-evolving field. Classes may include a combination of the following:

  • Global Communication
  • User-Centric Web Design
  • Analysis and Design Techniques
  • Web Development
  • Database Essentials
  • Applied Programming
  • Interface Development
  • Commercial Web Design
  • Animation & Graphic Design
  • Typography
  • Digital Production
  • Online Communities
  • Business Models and Monetization
  • Effective Communication
  • Advertising & Marketing
  • Social Media
  • SEO/SEM Basics

Ecommerce Bachelor Degrees

An e-commerce bachelor degree can be taken in class or online. Bachelor degrees can be conferred as a Bachelor of Arts (BA), Bachelor of Science (BS), or Bachelor of Applied Science (BAS). The curricular design and program emphasis will dictate how a degree is conferred by a university or college. Degrees at this level are designed to be around 4-years of full-time study. Part-time students will take longer to complete a bachelors degree as correlated to the schools academic requirements and student course load.

Online bachelor degrees include both general education courses such as communications, psychology, history, philosophy, creative writing, and sociology with core classes. Examples of core classes at the bachelor degree level include the following:

  • Computer Science Basics
  • Web Application Design
  • Graphic Design
  • Vectors and Images
  • Management Information Technology
  • Information Design
  • Communication Theory
  • Web Design
  • Visual Design
  • Database Management
  • Information Systems
  • Ethics in Digital Media
  • Business Management
  • Business Statistics & Financial Accounting
  • Marketing and Advertising
  • Services Marketing

Online Ecommerce Master Degree

Master's degrees in ecommerce are a tight clustering of upper-level classes for qualified students and working professionals. Master's degrees can be conferred as a Master of Arts (MA), Master of Science (MS), or Master of Business Administration (MBA) depending on the program. For example, courses with a heavy emphasis on computer coding and data analytics would likely be found in a course catalog as a Master of Science program.

The best online graduate degrees will typically be a 1-2 year program of intense course work. A sampling of classes you may find in the online business degrees track include leadership, new media marketing, internet marketing, digital branding, online consumer behavior, web design, advanced search engine marketing, strategic public relations, web analytics, law, internet marketing campaign development, and search engine optimization.

Why Earn an Ecommerce Degree Online?

Online learning is the single fastest growing segment in higher education for a number of reasons.  To stay ahead of this trend, colleges across the country are rapidly creating valuable online degree programs to provide value to students and employers in all sectors of the economy.   To simplify this rapidly evolving learning modality, you can easily locate online degrees by using our niche proprietary online matching portal.  Our search functions allow students to parse programs by degree type, location, school size, and degree level.

Based on student feedback and interviews with colleges around the country, we have assembled a list to help you make sense of online learning.  We have culled the list to the top 6 reasons to consider earning an online degree in ecommerce that include:

  1. Cost Savings – The overall costs associated with earning an electronic commerce degree online will likely be less than classroom-based degrees. Consider the following ways you can save: a) online learning modalities provide you with the means to work while earning a degree, saving substantive money in lost wages, b) students enrolled in an online college do not live on-campus saving on campus-based costs like parking, transportation, room and board, and c) online students that are enrolled with an accredited school can qualify for federal financial aid.  When rolling the potential cost savings into the mix, earning a college degree online may be an attractive alternative.
  2. Ease of Use – Distance learning allows students to jump online any day, any time. With fewer physical restrictions placed on each student, a qualified student living in NYC can attend USC.  Traditional classroom arrangements require students to physically be present at the same time with the same group of students, which certainly has value in a learning community.  However, it is no longer the only way students learn and not the only way schools offer quality degree programs.
  3. Accreditation – Top colleges and universities earn and retain their accreditation from national and/or regional entities.  Accrediting agencies authorized third parties recognized by the U.S. Department of Education that audit schools.  An audit may include curriculum, processes, and procedures to arrive at a standard of quality.  Accredited colleges are key to meeting state licensing and employment thresholds.
  4. Curriculum – Online degrees often parallel campus-based degree programs.  Similar examinations, tests, quizzes, projects, and presentations keep students active & engaged while growing their knowledge base.   From small community colleges to massive public universities and from certificate programs through doctorate degrees, higher education is taking online learning quite serious investing tens of millions of dollars in programs each year.
  5. Flexible Scheduling – By matriculating in an online degree program from a college or university, you will be able to utilize your time as you see fit. Being at work when you need to and online learning as your priorities shift.  In a real sense, school can fit your schedule and not vice versa.  This shift is a seismic shift in an industry like higher education where change may not seem to happen with great rapidity.
  6. Completion Time – Online degrees in ecommerce may be designed to be self-paced, thus allowing you to ascertain how much time to invest in your degree. An additional benefit worth noting is that the traditional school year may not apply.  Specifically, many schools start classes every few weeks instead of the strict school year cycle for online learners.
Schools Other Students Requested Information From:

Employment Outlook and ECommerce Jobs

Ecommerce majors will be highly trained and equipped to take on tasks of all sizes. Navigating the finer points of SEO to PPC and SEM to CSS Scripts, you will be ready to tackle ecommerce challenges. Ecommerce graduates thinking about a career outside the industry may be able to leverage core skills to launch a career in a similar field. Examples of similar careers may include advertising manager, research scientist, marketing specialist, information research scientist, network architect, computer coding specialist, database administrator, security analyst, network manager, application developer, and systems architect.

What Can I Do with an Ecommerce Degree?

Students considering a career in electronic commerce will need to get familiar with the industry jargon and job titles associated with electronic commerce. In a recent survey performed by the Department of Labor, a list of direct and adjacent jobs were listed to help students understand the scope of the industry. Below you will find the most popular jobs for students with a ecommerce degree.

Advertising Manager Computer Systems Analyst
Consulting Director Vice President of Marketing
Web development Applications Analyst
Web design Channel Supervisor
Game development Information Technology Manager
Account Manager Information Systems Analyst
Director of Audience Generation IT Analyst
Search & Analytics Manager Web Site Manager
Online Marketing Strategy Manager Director of Search Marketing Strategies
Director of SEO Ecommerce Marketing Manager
Application development Marketing Specialist
Graphic design Online Marketing Manager
Marketing Wholesale Representative
Internet Marketing Specialist Corporate Webmaster
Senior SEO Specialist Online Services Manager
Internet Marketing Consultant Entrepreneur
Marketing Director Social Media Director
Business Systems Analyst Supervisor of Operations
Computer Analyst Computer Systems Consultant
Business Analyst System Analyst

Job Growth & Career Outlook in Ecommerce

Employment growth in ecommerce is anticipated to be torrid.  For example, jobs in web management are forecast to jump 27%, web developers a rapid 15%, and database administrators 11% during the coming decade.  The expected average increase in jobs is estimated to be six percent according to the BLS.  Such rapid growth in ecommerce will not only create tens of thousands of jobs but will translate to career mobility and business opportunities.  Students that focus on constantly learning and investing in their education will be poised to take advantage of career opportunities as they arise.

Resources for Ecommerce Majors

For additional information about the electronic commerce industry, consider visiting the Electronic Retailing Association (ERA) or the National Retail Federation (NRF).  Both organizations have a substantial catalog of resources, advocacy programs, and events for students and working professionals.

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